PROACTIVE SOLUTIONS

A ZEST FOR RESULTS

One size doesn’t fit all when it comes to foodservice PR and marketing. You need tailor-made solutions to achieve your goals.

Foodservice PR and Marketing with Bite

At Proactive, we’re not your typical foodservice marketing agency. We focus on delivering tangible commercial results, not inflated agency overheads or marketing gimmicks. With over 25 years’ specialist foodservice experience, we collaborate with a trusted network of senior creatives across all disciplines to deliver campaigns that drive real business growth.

Our model is flexible by design: we scale up or down to meet the scope of your brief, continually assembling the right blend of expertise to achieve your goals. Whether you need comprehensive foodservice equipment marketing or targeted PR campaigns, we tailor our approach to your unique needs. The result? Strategic, targeted campaigns that drive commercial outcomes without compromise on value.

Our Services

PR and Media Buying

  • PR media relations
  • Media buying
  • Press trips
  • Product launches
  • Media monitoring

Digital Marketing

  • Social media strategy & management
  • Social media advertising
  • Website design, build & maintenance
  • Email marketing
  • Blogs and content marketing
  • PPC advertising
  • AI Optimisation

Events and Partnerships

  • Comprehensive event support
  • Professional awards entries
  • Strategic sponsorship identification & activation
  • Deep industry association engagement

Content and Brand Creation

  • Brand development & identity creation
  • Professional graphic design
  • Strategic copywriting & content development
  • Commercial photography & art direction
  • Professional videography & motion graphics

Don’t take our word for it

See what our clients have to say.

proactive, solutions, B2B, PR, Foodservice, Food

Having worked with SJ over many years, I would highly recommend her to anyone looking for communications within the foodservice sector. Her grasp of the industry, contact list and attention to detail rival that of any agency within foodservice.

Pro Foodservice Reps Ltd

SJ got to know our business, developed messaging, defined our objectives and put together a successful plan to achieve them, all within a short space of time. I’ve worked with SJ for a number of years and her passion and understanding of foodservice markets, media and behaviours is second to none. If you want to raise your brand profile in the sector, speak to Proactive Solutions.

Hupfer

Proactive Solutions has been instrumental in transforming our brand identity and marketing strategy. From designing our website to crafting our business cards, corporate brochure, and van branding, they’ve showcased unparalleled expertise. SJ, in particular, stands out as the industry expert in getting our message to the right audience. With their seamless approach, reaching a broader market became effortless. For a fully integrated solution to promoting your business and achieving marketing goals, Proactive Solutions is the ultimate choice.

Ki Tech

SJ really hit the ground running for Regale, building a new website, coordinating press visits and drafting all the materials needed to make sure we got the most from our investment at a key trade show – all within a very ambitious time scale. It’s evident that she has the industry expertise and creative strategies we need to help raise our profile in key markets and I’m looking forward to a long and fruitful partnership with Proactive Solutions.

Regale

SJ and I have worked together for a few years, and I would be lost without her organisation and attention to detail! SJ’s knowledge of the industry is second to none and she is always happy to help where possible.

La Lorraine Bakery Group

SJ was easy to work with, professional, and completely results-driven. Her extensive knowledge of the foodservice sector meant she quickly understood what we needed to achieve and even on a limited budget she helped us focus on what would deliver us the best results. Her forward-thinking ideas helped reinforce ucff’s position as the must attend food festival for the hospitality sector.

 

Billie Moore, Managing Director, 365 events (universal cookery & food festival)

When working with Proactive, the solutions were led by our needs but with the strategic direction and recommendations of their expertise. The team were very informative and directed questions promptly regarding the website which made a previously lengthy process… very straight forward and hassle free.

We would highly recommend Proactive Solutions to anyone who needs any guidance on anything marketing related!

 

Matthew Clark, Managing Director, Catering Equipment Support Ltd

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If you’re seeking strategic expertise, senior-level thinking, and measurable commercial outcomes, without traditional agency constraints or costs, let’s begin the conversation.

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